Thai Duong Food Production and Technology Joint Stock Company was established with the aspiration to create different values for the Vietnamese food industry. From a manufacturer with a modest initial scale, Thai Duong has gradually expanded and developed sustainably thanks to thorough investment, clear strategy and commitment to continuously improve product quality. With continuous efforts, the company has gradually affirmed its solid position in the domestic market, while aiming at potential international markets.
Thai Duong aims to become the leading brand in the field of food and natural fruit juice production in Vietnam – the first choice for domestic and foreign consumers. We want to bring pure, safe and nutritious products, contributing to raising the level of Vietnamese agricultural products on the world map.
The company’s long-term vision lies not only in developing quality products, but also in building a clean food ecosystem, where consumers can be completely assured from the origin to the process.
In an increasingly industrialized world, where fast-processed products have become a given in life, we have chosen a different path – more refined, more durable and more difficult, but more worthy: to become a bridge between modern people and the purest essences from nature.
That is why the mission of Thai Duong and the Vichill juice brand is defined with 5 key points throughout:
We believe that nature has an invaluable healing and nurturing power – if approached correctly. Vichill’s mission is to extract the essence of the freshest fruits, transforming them into 100% natural juices, retaining the original flavor, pure color and real nutrients.
We consider purity to be the soul of the entire production chain. From the selection of raw materials in reputable growing areas, to the processing, bottling and preservation stages – every step is strictly controlled, completely eliminating artificial elements. It is not just juice, but it is a complete nutritional product – accurate in every detail – transparent in every step.
Vichill is on a mission to redefine the concept of premium fruit juice beyond just being “clean and real”. It’s not just about the taste, it’s also about the experience: from the luxurious packaging design, the feeling of holding the bottle in your hand, to the freshness in every sip. We aim to make Vichill the standard when it comes to high-quality natural juice in Vietnam – not an option.
Vichill is for smart consumers – those who understand that health is not about trends, but about making the right, long-term, consistent choices. That’s why Vichill doesn’t compromise on quality, doesn’t cut corners, doesn’t trade off. We don’t just sell juice. We believe in a healthy lifestyle – where nutrition, transparency and kindness are the norm.
Vichill does not develop alone. We are committed to accompanying Vietnamese farmers – by building standardized raw material areas, ensuring stable output. At the same time, the company is committed to improving energy-saving production lines and minimizing emissions. That is how we develop harmony between people – products – environment, and also how this brand exists sustainably with the world.
We don’t make juice – we preserve the original taste of nature. We don’t follow trends – we define true healthy living. And most of all, we are more than just a brand – we are a lifestyle, where quality, sophistication and authenticity come together in every drop.
Quality is
absolute standard
Creativity is the driving force
of constant innovation
Nature is
core identity
Transparency – Sincerity
Accompanying
Responsibility
to health & environment
